Marketing & Communication Specialist
Location: Sugar Land
Posted on: April 18, 2019
At Houston Methodist, the Marketing & Communiation Specialist is
responsible for partnering with and supporting marketing management
in driving preference and volume for assigned programs/service
lines and maximizing impact of assigned sponsorships. Additionally,
the Specialist contributes to strategy and optimization of various
marketing programs. This client-facing role maintains strong
relationships with managers, directors and physicians and works
with marketing management to develop, implement and measure
marketing/sponsorship plans. The Specialist works with clients and
other marketing staff to proactively identify projects and
solutions to address marketing and communication requirements,
under the guidance of a manager or program manager.
PATIENT AGE GROUP(S) AND POPULATION(S) SERVED
Refer to departmental "Scope of Service" and "Provision of Care"
plans, as applicable, for description of primary age groups and
populations served by this job for the respective HM entity.
HOUSTON METHODIST EXPERIENCE EXPECTATIONS
oProvide personalized care and service by consistently
demonstrating our I CARE values:
-INTEGRITY: We are honest and ethical in all we say and do.
-COMPASSION: We embrace the whole person including emotional,
ethical, physical, and spiritual needs.
-ACCOUNTABILITY: We hold ourselves accountable for all our
-RESPECT: We treat every individual as a person of worth, dignity,
-EXCELLENCE: We strive to be the best at what we do and a model for
others to emulate.
oFocuses on patient/customer safety
oDelivers personalized service using HM Service Standards
oProvides for exceptional patient/customer experiences by following
our Standards of Practice of always using Positive Language (AIDET,
Managing Up, Key Words)
oIntentionally rounds with patients/customers to ensure their needs
are being met
oInvolves patients (customers) in shift/handoff reports by enabling
their participation in their plan of care as applicable to the
PRIMARY JOB RESPONSIBILITIES
Job responsibilities labeled EF capture those duties that are
essential functions of the job.
PEOPLE - 20 %
1.Fosters and maintains positive working relationships with
clients, other internal marketing stakeholders and sponsored
organizations (as assigned), and begins to show signs of leadership
2.Actively participates in meetings and provides meaningful
contributions that drive decision-making and clearly identifies
SERVICE - 35 %
1.Contributes to messaging and creative development, implementation
and measurement of marketing/sponsorship plans and initiatives
under guidance of marketing management.
2.Effectively manages project needs with vendors, media and
internal creative teams, including clear communication and timely
delivery of creative assets. Manages sponsorship elements,
including creative events, that deliver against brand objectives
and drive results (as appropriate).
3.Partners with writers and designers to develop content for web,
marketing collateral and press releases (as appropriate).
4.Provides input to clients in an advisory capacity in order to
help individuals make sound business decisions by identifying
needs, making assessments, and problem solving issues at hand.
QUALITY/SAFETY - 20 %
1.Contributes to the evolution of brand strategy and integrity of
programs and/or service lines, and begins to develop effective
2.Contributes to the optimization of the Houston Methodist
experience for consumers by identifying opportunities for
3.Develops clear and concise communications, reports and
presentations with compelling data for leadership review.
4.Develops and reviews marketing collateral and advertising to
ensure messaging and photography align with guidelines.
FINANCE - 10 %
1.Submits invoices on time; tracks and adheres to budgets for
2.Partners with manager to measure and share campaign/activation
results and provides recommendations for improvement.
GROWTH/INNOVATION - 15 %
1.Contributes to optimizing strategy and workflows by identifying
gaps and opportunities.
2.Proactively problem solves under the guidance of manager.
3.Grows and enhances marketing knowledge and abilities.
This job description is not intended to be all inclusive; the
employee will also perform other reasonably related business/job
duties as assigned. Houston Methodist reserves the right to revise
job duties and responsibilities as the need arises.
oBachelors degree in Business, Marketing, Communications or related
o4 years of experience related to marketing and communications
CERTIFICATES, LICENSES AND REGISTRATIONS REQUIRED
KNOWLEDGE, SKILLS AND ABILITIES REQUIRED
oDemonstrates the skills and competencies necessary to safely
perform the assigned job, determined through on-going skills,
competency assessments, and performance evaluations.
oSufficient proficiency in speaking, reading, and writing the
English language necessary to perform the essential functions of
this job, especially with regard to activities impacting patient or
employee safety or security.
oAbility to effectively communicate with patients, physicians,
family members and co-workers in a manner consistent with a
customer service focus and application of positive language
oDemonstrates professional growth and shows initiative and
authority in conversations.
oAbility to work under pressure and balance many competing
priorities and deadlines in an organized manner.
oProficient in spreadsheet, word-processing, and presentation
oHas sound judgment and decision making ability, with strong
critical thinking skills.
oProactively manages own professional development, including
receiving, seeking out and acting on performance feedback.
oHas initiative in managing projects and communication with
oEffective written communication and presentation skills.
Equal Employment Opportunity
Houston Methodist is an Equal Opportunity Employer.
Equal employment opportunity is a sound and just concept to which
Houston Methodist is firmly bound. Houston Methodist will not
engage in discrimination against or harassment of any person
employed or seeking employment with Houston Methodist on the basis
of race, color, religion, sex, sexual orientation, gender identity,
national origin, age, disability, status as a protected veteran or
other characteristics protected by law.
VEVRAA Federal Contractor priority referral Protected Veterans
Since 1998, Houston Methodist Sugar Land Hospital has been serving
Fort Bend and the surrounding counties. Residents have come to rely
on a level of compassionate care and leading-edge technology that
was once available only in the Texas Medical Center. With 243
licensed beds, 20 operating rooms and over 1,900 employees, Houston
Methodist Sugar Land Hospital was designed to provide
comprehensive, personalized care for the community. APPLY.
Keywords: Methodist, Sugar Land , Marketing & Communication Specialist, Advertising , Sugar Land, Texas
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